Einträge von Reinhold Haberl

Why Indirect Channel Partners

Suppliers offers a wide range of products and services. Their customers operate in various markets, market segments and in a vast geographical space. To reach these customers with their portfolio Suppliers need a ‘go-to-market model’ (G2M) that serves them best. Not always is a direct set-up of the field organization the optimal choice. Here are […]

Fields of Engagement: Example Channel Management Questions

The goal to expand and grow Sales and Services internationally raises numerous questions for Sales-, Indirect Channel Managers and Marketiers alike that require solid, well thought-through answers before a specific Go-To-Market model can be applied. We accompany organizations in this quest to optimise their market presence and provide proven methodologies and tools to monitor and manage […]